Council adopted a Public Art Strategy in August 2018 which was developed to drive the vision for public art in the Byron Shire. Byron Shire has long been recognised as a home for artists and Council is aiming to ensure this not only continues but that the area grows to be regarded as the arts and cultural capital of northern New South Wales.
The Strategy creates a platform for larger, more substantial permanent artworks that will have longevity. It takes a cohesive approach and recommends commissioning some pieces for our community that are diverse, contemporary and distinctive.
The Public Art Panel’s aim is to make art more accessible to our community (keeping in mind that everyone’s tastes are different) so we should cater for this. By its very nature public art is always going to be controversial.
Public art has the power to express our values, enhance our environment, transform a space or even the way we see the world. It’s for everyone, and through the Public Art Strategy, the Public Art Panel aims to ensure we reflect the wide variety of people and artists in the Byron Shire.
The Bayshore Drive Roundabout Public Art Project
The Bayshore Drive Roundabout Public Art Project aims to create an entry statement into Byron Bay. The location lends itself to a high profile artwork to provide a distinct and unique feature welcoming people to Byron Bay.
An innovative piece was sought, incorporating elements of light considering the thriving night-time economy in Byron Bay. This art project will form part of a suite of elements making up Byron Bay’s town entry.
Ewingsdale Rd is the northern entrance to Byron Bay from the Pacific Motorway where most traffic enters Byron Bay including workers travelling to work in Byron Bay who live in surrounding towns, and 90% of Byron Shire’s two million annual visitors.
The Bayshore Drive roundabout is at a major intersection of Ewingsdale Rd and Bayshore Drive. Bayshore Drive is the main entrance to the Byron Arts and Industrial Estate, and access to Sunrise Beach residential area.
Do not climb on the sculpture as it may damage the artwork.
The artwork is located in an area not easily accessible to pedestrians and was developed to prevent climbing.
There is a point on the side of the road on the north-western corner of the roundabout (where a plaque is to be placed) where the lighthouse sculpture and the Cape Byron Lighthouse can be viewed in the same frame.