Dynamic Tourism Landscape
The Byron visitor economy benefits from an enviable market position; soundly established within both domestic and international mind sets as a destination with a difference. Attracting an estimated 1.6 million visitors annually, with more international visitation than any other region in NSW (excluding metro Sydney).
With paired down target audience mapping, a clear vision for connecting with these markets; and a suite of infrastructure game changers now on-ground there is a new tourism landscape forming for Byron.
Download a project summary.
Council’s economic development and tourism team is here to help create a resilient tourism economy.
p: 6626 7000